“The Underdog” (2008)

I have been tracking back some of the works I’ve done before and I think this piece is still be my favorite. It actually made in a set of 3 (three) and all addressed to show how witty an underdog camera could be. Holga 120CFN has always been my favorite toy camera to do some experiment with.

This is one of the poster shown at the graduation exhibition back in the college time years ago. I was into copywriting back then, and I guess I kinda like the line I wrote for this, whereby Holga - ‘The Underdog’ of medium format world.